Beestera | News
Summer 2025: The Hive’s Biggest Summer Yet
9/10/25, 8:00 PM
Summer 2025 saw Beestera expand into new states while launching the THRIVE Challenge and achieving our highest-ever satisfaction rating.
Summer 2025 was a landmark season for Beestera Soccer. It was our first summer since rebranding, a step that feels like a true reflection of who we are and where we’re headed.
With a refreshed look and a sharper focus on our mission “Developing Great Players, Better People” this summer was about more than just soccer. It was about building a stronger community of players, families, and coaches who all believe in growth both on and off the field.
It was also the first summer we rolled out our THRIVE Challenge, a framework designed to help players develop character alongside their skills. Through THRIVE, we encouraged players to embrace values like teamwork, resilience, and enjoyment, laying a foundation for success that will last long after their time at camp.
Our Biggest Summer Ever
The growth of our Hive was clear in every way this summer:
3,550 players trained (up from 2,811 in 2024 and 2,151 in 2023 — 26.3% year-over-year growth)
65+ camps hosted across 10 states
7 camps per week, on average, throughout the summer
Players traveled from 28 states to join our programs
18 international staff members brought diverse experiences to our camps
A total of 100+ coaches and staff worked together to make it all happen
Behind each number are the players, families, and coaches who make Beestera what it is — a growing, connected Hive focused on development and community.
In addition to the human and social side, the skill level at this camp exceeded my expectations. He came out a significantly improved player. This was the best investment I made all summer! - Kelli R
Expanding Our Reach
In 2025, Beestera operated camps across 10 states:
CT, FL, GA, MA, NC, NJ, NY, PA, TN, VT
Families traveled from 28 states to participate, showing how quickly the Hive is expanding across the country.This summer also saw our most diverse staff to date, with 18 international coaches joining a team of more than 100 total staff members, bringing unique perspectives and expertise to players nationwide.
As I understand it, this was their first year in Georgia. The knowledge, skill, patience, expertise that I saw them give us second to none. Everyday, my son came home talking about what he did and learned. If you have been looking for a camp, ABSOLUTELY recommend them. I pray they come back to GA next summer. - Omarr R
A First-Class Experience
This summer wasn’t just our biggest — it was also our highest-rated ever:
Net Promoter Score (NPS): 74 (a world-class rating showing families are eager to recommend Beestera)
Satisfaction Score: 9.4/10 (highest in company history)
These numbers reflect the quality of the experience we provide and the trust families place in our team.
What sets them apart is not just their expertise, but their integrity. They’re an organization you can trust completely, and one that genuinely puts players’ development first. - Allison T
Looking Ahead to 2026
With the 2026 FIFA World Cup coming to the U.S., next summer will be one of the most exciting in American soccer history. Beestera is ready to rise to the moment with bold goals:
100 camps across 15 states
Expanding partnerships with clubs and communities nationwide
A stronger integration of the THRIVE Challenge into every program
Incorporating the Beestera App into our camps to support player development year-round
We’re not just growing in size — we’re growing in purpose, impact, and connection.
Thank You to Our Community
Summer 2025 was made possible by everyone in the Hive:
3,550 players and thousands of families who trusted us with their summer experience
Over 100 coaches and staff who brought unmatched energy and expertise
Partner clubs and organizations who welcomed Beestera into their communities
Together, we created a summer to remember — and this is only the beginning.
Get Involved With Beestera
Are you interested in having Beestera involved in your club or community? We offer customized partnership options designed to meet the needs of clubs, schools, and organizations nationwide.
Reach out to Mike Matera, our Camp Director, at mike@beestera.com to learn more about bringing the Beestera experience to your area.
